Page 32 - THE LIVE STREAM MANUAL ONLINE PRODUCT SALES

CHAPTER 4

WHAT TYPE OF PRODUCTS ONE CAN SELL?

Many elements are necessary for a successful internet strategy, but they are all useless

without a fantastic product to back them up. One must choose the things he wants to offer before
someone start thinking about the layout and user experience of an online store, or even the name

of the business. This choice is a strategy in and of itself because it will affect all future business
decisions.

There are two types of things one can offer, niche products and commoditized products,

regardless of the industry one is in. Let's examine their differences and determine which is more
appropriate for your company.

➢ NICHE PRODUCTS:

Niche products are items or products that target to particular customers and product types.

These are among the most popular goods purchased online because they are frequently original,

homemade, or handcrafted items. Small production operations or on demand production are
common for niche goods. Consider a handcrafted frozen yoghurt, a one-of-a-kind beaded necklace,

an antique relic, or a leather iPad case (BigCommerce).

➢ COMMODITIZED PRODUCTS:

Commoditized products and services might be physical or technological and include necessary,
in-demand, or popular items. Most internet sales are of these items, which are necessities for

everyone. Consider any product you purchase from Walmart or Amazon that is backed by a well-
known brand, such as food, toothpaste, golf clubs, clothing, kids' toys, etc. (BigCommerce).

➢ BEST PRODUCTS TO SELL ONLINE IN 2022:

Following are some products that are best to sell online:

i. HOME DECOR PRODUCTS:

Many online customers are interested in home decoration now. In fact, through 2026, it is

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