Page 27 - THE LIVE STREAM MANUAL ONLINE PRODUCT SALES

Then, once you've identified your target audience, it's important to figure out what value you

can provide in that market. Are people eager to purchase your goods or service? What are they
ready to pay? This is the moment to conduct extensive market research by examining your

competition, polling your target audience, and determining the appropriate pricing point for your
good or service (“Why Market Research Is Important | Benefits of Market Research,” n.d.).

2. CHOOSING PRODUCTS TO SELL

After you've refined your investigation and identified a market, it's time to create the

product. This is one of the most important steps in the process because everything else in your

business relies on what you're selling (Shopify, 2019).

It's crucial to pick a niche in the market, but it's also a great idea to focus on a specialized

product. This can assist to lower competition and provide more opportunities for growth.

A sportswear firm, for instance, would almost certainly face tough competition from
larger, more recognized companies. However, narrowing your focus to a certain products or sports,

such as swimsuits or athletic shoes, may make it simpler to establish oneself in the market and put

more attention and time into your products (“How to Choose the Best Products to Sell Online
(Beginner’s Guide),” 2019).

Methods for Finding a Product to Sell

• Resolve a client issue

• Attract eager enthusiasts.

• Follow your particular interests.

• Consider your professional background.

• Make the most of emerging trends.

• Examine existing item consumer feedback.

• Product possibilities may be found using keywords.

• Before you launch, conduct a litmus test.

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