Page 29 - THE LIVE STREAM MANUAL ONLINE PRODUCT SALES

Prospective clients should be surveyed. What are their ages? Where do they call home? What is

their annual salary?

Determine industry trends. Examine similar items on the market to observe how other firms sell
themselves, and figure out what makes you unique.

Examine your competitors. How do your main competitors sell online? What are they doing that
works and what isn't?

Create buyer personas. Collect data and perform surveys to get a more complete picture of your

target buyer. This will assist you in concentrating on certain client categories inside your target

market.

4. E-COMMERCE PLATFORM RESEARCH:

Before you start developing your online marketplace, think about what sort of e - commerce

platform you'd like to sell on, whether it's your personal online store, Amazon, eBay, Facebook,

or another online marketplace.

Fortunately, there are a number of SaaS ecommerce systems on the market that enable

retailers to sell things online for a fixed monthly charge, independent of technical competence.
Alternatively, if you have coding knowledge, you can follow the open-source way and develop an

internet business from the ground up.

The six most effective eCommerce platforms (“The 6 Best ECommerce Platforms in 2022 |

Zapier,” n.d.).

• Shopify allows you to get up and running quickly.

• Square for physical and online sales

• Ecwid for getting started with a free plan and subsequently scaling up

• BigCommerce is designed for high-volume retailers.

• WooCommerce may be used to add a cart to a preexisting Wordpress website.

• Wix for creating a comprehensive website

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